Display device



Feb. 25, 1969 SAMSmG 3,429,451

DISPLAY DEVICE Filed July 6, 1966 Sheet of2 INVENTOR. ROLF A. SAIVISINGBY wcvnd Feb. 25; 1969 R. A. SAMSING DISPLAY DEVICE Sheet 2 Filed July6, 1966 INVENTOR.

ROLF A. SAMSING BY b1; afi arnfys Claims ABSTRACT OF THE DISCLOSURE Adisplay device which can either be suspended by a hook or supported on acounter and which includes a panel provided with parallel opposed tracksfor receiving therebetween a series of card-mounted packages.

This invention comprises a new and improved device for the display andsale of card-mounted merchandise, as for example packages of razorblades, small electrical fittings, etc.

In the examples herein shown the displayed merchandise comprises arectangular package of safety razor blades and each package is mountedupon a rectangular card provided with perforations or otherconfigurations whereby each individual card may be removed from thestand by a purchaser or suspended by itself over the dealers counter orin his show window.

The novel display device of my invention comprises in one embodiment anelongated panel of sheet material having its margins folded in the formof parallel inwardly directed flanges which enclose outwardly directedflanges severed from the body of the panel. These enclosed flanges actas spacers for the inwardly directed flanges and form with themrelatively stiff tracks at the opposite sides of the panel adapted toreceive the opposite edges of the mounting cards in overlappingrelation.

While the edges of the card slide freely in the tracks thus provided thepackages to be displayed are guided by and held between the opposededges of the inwardly directed flanges, thus providing a stable assemblyfrom which the uppermost cards can be withdrawn, one at a time.

These and other features of the invention will be best understood andappreciated from the following description of illustrative embodimentsthereof as shown in the accompanyings in which:

FIG. 1 is a plan view of the entire blank;

FIG. 2 is an enlarged view in perspective of the display stand;

FIG. 3 is a cross sectional view on the line 33 of FIG. 2;

FIG. 4 is a view in longitudinal section on the line 4-4 of FIG. 2;

FIG. 5 is a view of the stand in side elevation;

FIG. 6 is a corresponding view of the stand in collapsed condition, and

FIG. 7 is a fragmentary view of a modified construction.

The stand shown in FIG. 2 is constructed from a single blank as shown inFIG. 1 made of cardboard or other sheet material. The front part of thestand comprises a rectangular front panel 10 having an upward extension11 and marginal flanges 12 which are set off from the body of the blankby scored lines 18. At the lower end of the blank is provided with abottom flap 13 connected to the panel 10. A pair of internal spacerflaps 14 cut from the panel 10 are foldable outwardly along scored foldlines 15. A tongue 16 is also cut in the panel 10 where it serves asupport or stop for the lowermost one of a series of mechandise cards asshown in FIG. 2.

The rear part of the stand may be of a construction States atent Oidentical with that of the front part described above except that thebottom flap 23 connected to the rear panel 20 and corresponding to theflap 13 of the front panel is provided with an extension 27 set off byan embossed fold line 29 as shown in FIG. 5.

In forming the stand, the internal flaps 14 of the front part are firstfolded outwardly about the scored fold lines 15 whereupon the marginalflanges 12 are folded inwardly on top of the corresponding folded flaps14 and secured thereto as by an adhesive to form spaced parallel openguide channels 18 as better seen in FIG. 3. The rear part of the standis formed in the same manner by bending flaps 24 outwardly and foldingthe flanges 22 on top of the corresponding flaps and adhesively securingthem thereto.

The blank is now folded about the fold line 17 between the upwardextensions 11 and 21 of the front and rear panels 10 and 20,respectively. The extensions 11 and 21 are then secured together such asby an adhesive. The bottom flaps 13 and 23 are then bent inwardly andthe extension 27 of the flap 23 is adhesively secured to the undersideof the flap 13 to complete the stand as shown in FIGS. 2 and 5.

As best shown in FIG. 3 the internal flaps 14 are substantially narrowerthan the marginal flanges 12 and serve to space the latter from the faceof the panel 10 while the parallel edges of the inwardly extendingflanges 14 form a track or runway 18 for packages 32 mounted on thecards. The bent-over edges of the internal flaps 14 may also serve asrails or guides for the cards.

It will be apparent that the stand need not be made from a single blankas shown in FIG. 1 but may, if desired, be made from two blanksseparated at the fold line 17.

It will be appreciated that the laminated panels 11 and 21 form a solid,stiff two-ply area which may carry promotional messages and productidentification.

The stand may be collapsed into a comparatively flat condition forshipment and storage by folding the base panels 13 and 23 upwardly aboutthe embossed fold line 29 and about the fold lines by which they areconnected to the respective panels 10 and 20 as shown in FIG. 6 in whichcondition it may also be suspended by a hook for example extendingthrough the registering apertures 19 in the laminated panels 11 and 21.

To serve as a self-service display stand on a counter, shelf and thelike, the panels 10 and 20 are spread apart and the bottom supportpanels 13 and 23 are pushed downwardly into an approximately alignedcondition as illustrated in FIG. 5 to form the base portion of a stabletriangular or pyramidal configuration. The whole structure is supportedand reinforced by the multi-ply construction provided along the inclinededges by the retaining flanges 12, 22 and the enclosed spacer flaps 14,24 and is further reinforced by the laminated panels 11 and 21.

The stand described is particularly suitable for holding a series ofmerchandise cards commonly referred to as blister cards and isillustrated as containing five cards 30 on each side. The cards are ofsuch dimension as to fit loosely within the tracks formed by the flangesand flaps 12 and 14, 22 and 24 with the side edges of the cards retainedby the flanges 12, 22 and the blister or packages 32 on the cardsfitting between the opposed edges of those flanges. The cards partiallyoverlap each other, the bottom edge of the lowermost card resting uponthe tongue 16, 26 and each succeeding card resting on the blister orpackage of the card beneath.

It will be apparent that the card-holding arrangement disclosed may beprovided only on one side in which case the other side may simply be aplain panel. The arrangement disclosed may also be used to advantage ona single strip or panel where it is desired to suspend it from a hookagainst a wall surface.

The modified construction illustrated in FIG. 7 may conveniently be usedwhere it is desired to provide a single series of cards on a strip to besupported from a hook for display and self-service. A pair of panels 40and 41 are laminated and the front panel 41 is provided withlongitudinally extending, inwardly directed flanges 42 stuck therefromand terminating at their upper ends in curved tabs 43. The panels 40 and41 are secured together as by adhesive except in the areas of theflanges 42. The cuts in the front panel 41 forming the flanges areterminated near the bottom end of the strip to form an end-stop for theseries of cards. An end stop for the cards may also be provided asillustrated in FIGS. 1 and 2 by a tongue 16.

The stand illustrated in FIG. 2 may conveniently be loaded by firstarranging the required number of merchandise cards in overlappingaligned position for example in a suitable fixture and then sliding theseries of cards into the tracks formed by the flanges 12, 22 and flips14, 24 as described while flexing the end-stop tongue 16 forwardly tointercept and engage the foremost card of the series of cards.

The embodiment illustrated in FIG. 7 may be loaded in a similar fashionby a pre-arranged series of cards. In order to open the entrance to thechannel formed by the flanges 42 the end of the strip is first bentupwardly about a line just below the base of the tabs 43 and thendownwardly about the same line leaving the end-tabs bent upwardly asillustrated. The pre-arranged series of cards may now he slid from afixture beneath the upwardly bent tabs 43 and into the channel formed bythe flanges 42, the cards being guided by the blisters or packagesthereon which slide between the opposed guiding edges of the flanges.

It will thus be appreciated that the invention may be embodied in arigid collapsible stand having diverging panels. It may also be embodiedin single panels or strips to be supported from hooks and the likeeither singly or in a stack for display and self-service. It will alsobe appreciated that the card display device in accordance with theinvention may conveniently be loaded by inserting a series of cardsprearranged in an overlapping, aligned position. The cards may beprearranged in a series containing the number of cards to be insertedinto each panel, or may be arranged in any number in a fixture which maysimply be a channel of the desired width for receiving the cards andfrom which the required number of cards may be selected andsimultaneously pushed into the track of a panel disposed in front of it.

While specific embodiments of my invention have been described hereinand illustrated in the accompanying drawings, it will be apparent thatit may be embodied in other arrangements and made of materials otherthan those specifically mentioned without departing from the scope andspirit thereof.

I claim as new and desire to secure by Letters Patent:

1. A display stand for card-mounted merchandise, comprising elongatedfront and rear panels united at their their upper ends in a substantialarea and connected in divergent relation at their lower ends, bothpanels having their outer edges folded to provide parallel inwardlydirected flanges enclosing outwardly directed flaps severed from thebody of the panels and secured thereto and forming therewith a pair ofopposed upright three-ply tracks within each side edge of the stand.

2. A display stand having an elongated panel as set forth in claim 1,further characterized in that a series of card-mounted packages arefitted between the said opposed tracks in partially overlapping relationand supported by a tongue struck out from the body of the panel.

3. In a display device, an elongated panel of sheet material having itsouter margins folded in the form of parallel inwardly directed flangesenclosing outwardly directed flaps severed from the body of the paneland secured thereto and forming therewith opposed multi-ply tracks atthe opposite edges of the panel.

4. A display device having an elongated panel as set forth in claim 3,further characterized in that the severed outwardly directed flaps areof substantially less width than the said inwardly directed marginalflanges which enclose them.

5. A display device having an elongated panel as set forth in claim 3,further characterized in that a series of card-mounted packages arefitted between the said opposed tracks in partially overlapping relationand supported by a tongue struck of from the body of the panel.

References Cited UNITED STATES PATENTS 1,401,736 12/ 1921 Rothschild206-79 1,687,138 10/1928 Myers 2l1--73 XR 2,056,067 9/1936 Hines 206-792,305,547 12/ 1942 Myers 21172 XR CHANCELLOR E. HARRIS, PrimaryExaminer.

US. Cl. X.R.

